Category Archives: Social Media in Medical Practices

Health Care Becoming More of a Consumer Business

By David Martin, President and CEO of VeinInnovations Today, Piedmont Healthcare‘s chief marketing officer, Matt Gove, and I continue our conversation about health care. This week, we discuss new marketing ideas spreading across the health care industry. “It’s an increasingly …

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Using social media to your advantage

By David Martin, president and CEO of VeinInnovations I wrote last week about one of the pitfalls of social media and the practice of medicine, so this week I want to discuss it’s advantages. Have you noticed that the phrase, …

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HIPAA Risks and Social Media

By David Martin, President and CEO of VeinInnovations       Is your practice using social media to stay in touch with patients and reach out to new ones? If so, you’re one of many in the medical community expanding …

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